Mission, Vision, Values, Identity
The mission of Chico Performances is to provide arts and cultural experiences that entertain, educate, enrich, and inspire.
To be a campus and community leader fostering lifelong engagement with the arts.
- Excellence: We strive to provide arts and cultural programs that are of the highest quality.
- Inclusion, Diversity, Equity, and Access: We are committed to the advancement of inclusion, diversity equity and access in our programming, our audiences, and in our workspace.
- Stewardship: We value the trust our campus and community place in us to provide quality experiences for all and to do so with respect and integrity.
- Collaboration: We foster collaborative relationships with artists, audiences, campus, and community organizations that strengthen community and enrich arts experiences.
- Passion: We are passionate about instilling a lifelong love for the arts that will better the lives of everyone we serve.
Chico Performances Identity
With an eye toward the future and a nod to our history, Chico Performances unveils a new logo for our 40th anniversary season. Designed by Geoff Wintrup – University Designer, the Chico Performances logo is taken from the friezes that decorate historic Laxson Auditorium, the site of thousands of University and community events since 1931 and the home of Chico Performances since 1981. Although Laxson’s architecture is Spanish colonial revival; the frieze motifs are taken from classic Greek and Roman designs. They are influenced by the Mediterranean acanthus leaves that adorn many Greek temples and theaters and were a symbol of enduring life.
We see that enduring life as the human spirit that the lives on in each generation’s contributions, past and future, to art and culture. President John F. Kennedy gave voice to this idea, and today his words are inscribed on the wall of the Kennedy Center for the Performing Arts:
I am certain that after the dust of centuries has passed over our cities, we, too, will be remembered not for victories or defeats in battle or in politics, but for our contribution to the human spirit.